The Eddy Bubba Story

Eddy Bubba didn't start in a boardroom. It started in the timber, before daylight, with a cheap camera strapped to a tree and a whole lot of hollering. Keaton grew up chasing whitetails, sniffing out musky water, and turning every hunt into a story worth telling. Eventually he started filming those stories and folks kept showing up to watch.

The videos on YouTube turned into a community. The community started asking for hats. So we made hats: the ones we actually wanted to wear all season. Kryptek-style camo for the stand, woodland for the swamp, and a white panel flag hat for the days you want to be loud about it.

The antler EB mark on every hat is the whole brand in one piece: two sheds crossed up into our initials. It stands for the early mornings, the missed shots, the fish that got away, and the friends who put up with us anyway.

We're a small operation. Every order matters, every hat gets checked, and every question gets answered by an actual person. If you wear one in the woods, send us a picture. We'll probably put it on the channel.